MARKET IMPACt
Directed projects generating over $2 billion in revenue and exceeding 80 million downloads worldwide.
PRODUCTION ACHIVEMENTS
Championed and directed over 30 productions from concept to worldwide launch, including four platinum-selling console games. Most recently led The Walking Dead: The Last Mile, which won the 2023 Webby Award for People’s Voice in the Metaverse, Immersive & Virtual category for Best Audience Integration.
Produced Princess MedallionClass, an innovative wearable technology enabling touch-free boarding, real-time location tracking, and personalized services. Enhanced guest experiences with location-based games, a virtual casino, and interactive avatars that engage passengers throughout their cruise.
Recipient of three prestigious Apple Editor’s Choice Awards.
KEY ACCOMPLISHMENTS
Director and Producer: Spearheaded the development of The Simpsons: Tapped Out, a live-service game generating over $200 million in revenue, surpassing 30 million downloads, and maintaining a 13-year live operations cycle.
Strategic Leadership: Negotiated partnerships with over 25 developers and led the acquisition of more than five development studios, driving growth and expanding organizational capabilities.
Production Leadership: Directed the mobile production of multiple Hasbro titles, including Monopoly, Monopoly Here and Now, Monopoly Tycoon, and The Game of Life.
QUALIFICATIONS AND RESPONSIBILITIES
Leadership & Team Management: Extensive experience leading multidisciplinary teams of 10 to 150 professionals, including producers, designers, engineers, and more.
Production Methodologies: Expertise in Agile, Scrum, Kanban, and Waterfall methodologies.
Strategic Business Planning: Strong ability to oversee P&Ls, create production roadmaps, and align business strategies with market demands.
Cross-Platform Expertise: Deep knowledge of developing and launching products on PC, console, mobile, and web platforms.
Product Lifecycle Management: End-to-end management of over 50 product launches from concept to global release, ensuring projects meet deadlines and quality standards.
Stakeholder & Partner Relations: Proven ability to build and maintain strong relationships with IP partners, first-party collaborators, and key stakeholders.
Technical Expertise: Skilled in using tools such as Unity, Adobe Creative Suite, JIRA, Confluence, MS Project, Slack, and more to manage production pipelines efficiently.
Economy Design: Deep understanding of premium, freemium, and free-to-play economies.
Risk Management: Proficient in identifying and mitigating risks to ensure project success and adaptability to unforeseen challenges.
Mentorship & Talent Development: Passionate about mentoring teams and fostering professional growth across leadership and production roles.
Presentation & Communication: Strong narrative and communication skills, consistently delivering impactful presentations to ensure stakeholder alignment.
International Market Knowledge: Expertise in navigating the complexities of international markets to ensure product resonance and successful launches across multiple platforms
About
A conductor of creative chaos and award-winning production leader, known for guiding teams of 10 to 150 professionals in delivering polished, high-quality products. Brings deep expertise in Agile, Scrum, Kanban, and Waterfall methodologies to ensure projects stay on track, align with strategic business goals, and remain within budget.
With experience spanning console, PC, mobile, and cross-platform titles—including live operations for premium and free-to-play models—over 50 successful launches have been achieved with cross-functional, global teams. Many titles reached multi-platinum status, earned Editors' Choice accolades, and received industry awards. Projects have included iconic franchises such as The Sims, NBA, Star Wars, The Simpsons, and most recently The Walking Dead. Proficient in Unity and JIRA, with a strong focus on risk management, navigating international markets, and fostering team growth through mentorship and talent development.
Each production stage is approached with focus, efficiency, and a commitment to excellence, consistently delivering projects on time with exceptional results.
EXPERIENCE
DAY ONE INTERACTIVE
Strategic Advisor in Residence (July 2023 - Present)
Provide guidance, expertise, and support to the teams in various aspects of product development.
Collaborate with the teams to brainstorm and refine game concepts, ensuring they are engaging and marketable.
Assist in solving technical challenges and provide input on technology choices.
Advise on project management methodologies and help optimize workflows to enhance productivity.
Mentor team members, sharing knowledge and fostering skill development within the team.
Genvid Technologies
Director of Production, The Walking Dead: The Last MILE (2022-2023)
Epic Reach LLC / Princess Cruise Lines
Executive Producer/Executive Project Manager MedallionClass Experience, (2018-2022)
Produced Personalized Digital Interactive Experiences and oversaw the Live-Ops teams across the entire Princess Cruise Line Fleet. Digital experiences included connected games, navigation, reservations, casino games, and sportsbook products.
Age of Learning
Executive Producer/Director of Production, The Adventure Academy (2015-2017)
Built the foundation and Roadmap for an Educational and Adventure MMO/RPG The Adventure Academy
505 Games
Executive Producer/Director of Production, (2012-2015)
Credits: Terraria, Ember, Knight Storm, Chimpact Squash, Gems of War, Build-A-Bear Valley, Cat Tap Fever
Electronic Arts
Senior Producer (2005-2012)
Credits: The Simpsons Tapped Out, The Simpsons Arcade, The Sims Freeplay, NBA Jam, Tiger Woods PGA Tour 2012, The Sims 3 World Adventure, The Sims 2 Pets, Need for Speed Undercover, The Sims Castaway, The Simpsons Minutes to Meltdown, The Simpsons Itchy and Scratchy Game, Fight Night Round 3, Need for Speed Underground, NASCAR, and The Sims 3, Sk8te, and Kung Fu Panda.
Education
The University of California, Los Angeles, Bachelor of Arts, English Literature
The University of Cambridge, UK Study Abroad program UK, Art History, Theater production, Literature, Creative writing
Cypress College, Associate Science Degree, Computer Science
MENTOR
Guest Educator, Round Rock School District
The University of Texas, Austin (2022-Present)
The University of Southern California GamePipe Lab, Viterbi School of Engineering (2012-2018)
Contact
Email: Brybusto@GMail.com