What I Do
I build products, experiences, and teams.
50+ Worldwide Launches • 100M+ Users • $2B+ Revenue Impact • 20+ Years Leadership
Over the past 25+ years, I've helped organizations bring ideas to life across interactive entertainment, hospitality, education, and emerging technologies, leading cross-functional teams from concept through launch and long-term growth.
Areas of Expertise
Interactive Entertainment | Hospitality & Guest Experience | Education and Learning | Mobile & Connected Platforms | AR & Emerging Technology
EXPERIENCE
Clune Crew LLC Strategic | Product & Production Advisor | 2025 - Present
Partner with studio leadership on an upcoming action-adventure title, advising on product strategy, production planning, and live service design.
Support roadmap development, feature prioritization, player engagement, monetization strategy, and go-to-market readiness while helping align creative vision, development execution, and business objectives.
Round Rock ISD | Education & Mentorship Consultant | 2023 - Present
Support students and educators across Round Rock ISD through classroom leadership, mentorship, and instructional support.
Leverage more than 25 years of leadership experience in product development, team building, and organizational effectiveness to help students develop critical thinking, communication, accountability, and problem-solving skills.
Day One Interactive | Strategic Advisor | 2023 - Present
Provide strategic guidance on product development, production processes, roadmap planning, and organizational effectiveness.
Partner with leadership teams to align vision, execution, and business objectives while mentoring emerging product and production leaders.
Genvid Technologies | Director of Production | 2022 - 2023
Led production for The Walking Dead: Last Mile, a large-scale interactive entertainment experience combining live storytelling, audience participation, and streaming technology.
Directed cross-functional teams across Product, Design, Engineering, Narrative, and Operations, helping deliver a Webby Award-winning audience experience.
Selected Highlight
• The Walking Dead: Last Mile received the 2023 Webby People's Voice Award.
Princess Cruises / Epic Reach LLC | Executive Producer & Experience Leader | 2018 - 2022
Led development and rollout of guest-facing experiences within the MedallionClass ecosystem, helping shape connected experiences across embarkation, dining, entertainment, reservations, navigation, commerce, and onboard services.
Partnered with Product, Operations, Technology, Revenue, Marketing, and Executive Leadership teams to create seamless guest journeys spanning mobile, wearable, digital, and physical touchpoints.
Selected Highlights
• Supported the global rollout of MedallionClass experiences across 13 cruise ships.
• Delivered connected hospitality experiences serving more than 60,000 guests weekly through integrated mobile, wearable, and onboard platforms.
• Helped redefine the guest journey by connecting reservations, dining, entertainment, navigation, and commerce into a seamless experience.
MIRA Reality | Executive Producer | 2017
Served as production leader for the Games Division of an augmented reality startup, helping establish development practices, product strategy, and team structure for immersive AR experiences.
Partnered with founders, engineers, and creative teams to explore new applications of spatial computing and emerging headset technologies while guiding products from concept through development.
Age of Learning | Executive Producer | 2015 - 2017
Led product development initiatives for educational technology platforms focused on engagement, accessibility, retention, and learner outcomes.
Collaborated with Product, UX, Engineering, and Content teams to define product strategy, prioritize features, and deliver meaningful learning experiences.
Featured Project
Adventure Academy
505 Games | Executive Producer / Director of Production | 2012 - 2015
Led production, product strategy, and live operations initiatives across console, mobile, and free-to-play titles.
Managed multidisciplinary teams through concept development, production, launch, and post-launch optimization.
Featured Projects
• Terraria • Gems of War • Ember • Knight Storm • Cat Tap Fever
Electronic Arts | Senior Producer | 2005 - 2012
Co-created and helped launch The Simpsons: Tapped Out, growing the title to more than 30 million downloads, generating $250+ million in revenue, and sustaining a successful 12-year live operation.• Contributed to multiple Apple Editors' Choice titles.
Led development teams across mobile entertainment, licensed properties, and live-service products, delivering experiences enjoyed by millions of players worldwide.
Oversaw product development, live operations, feature planning, content delivery, and stakeholder alignment across some of EA's most recognized franchises.
Featured Projects
The Simpsons: Tapped Out • The Simpsons Arcade • The Sims FreePlay
The Sims 4 • NBA Jam • PGA Tour • Need for Speed
Activision Blizzard | Producer | 1996 - 2005
Managed development across console and PC titles spanning licensed entertainment, action, racing, strategy, and original intellectual property.
Worked closely with creative, engineering, marketing, and publishing teams to deliver products from concept through launch.
Featured Projects:
• True Crime: Streets of LA • True Crime: New York City • Vigilante 8
• Star Wars Demolition • Shrek 2 • MechWarrior 2 • Civilization II: Call to Power
Contact
Email: Brybusto@GMail.com
Experience Breakdown
Product Reviews
“The Walking Dead: Last Mile might just be a glimpse into the future of gaming”
“The Simpsons: Tapped Out is one of the most successful mobile games both in terms of downloads and profitability, and one of those titles that inspire game developers to keep chasing the lucrative iOS and Android market. ”